One partner.
Multiple disciplines.
Web systems designer and implementation specialist. Fifteen years turning ideas into websites, presentations, reports, and campaigns, from first sketch to finished, working output.
Clients
Trusted by teams who care about quality
Who I Am
Working with me instead of coordinating multiple specialists saves time, money, and unnecessary complexity. I combine design, web systems, and communication into one process, moving projects from rough idea to polished, production-ready work with minimal effort on the client's side.
I've worked with nonprofits, healthcare organizations, research teams, agencies, and small businesses, building stronger brands, clearer communications, and better digital experiences. Since 2019 that's included La Isla Network, where I build the web systems and communications carrying occupational health research to policymakers and partners.
I care about the details that make good work feel effortless: typography, visual hierarchy, technical implementation, and final delivery.
How I Can Help
Design & Editorial
- Reports and layouts with strong visual hierarchy
- Presentations, slide decks, and visual storytelling
- Infographics, graphic abstracts, and branded communication materials
- Brochures and print collateral
Web Systems
- Complete website design and build, or implementation from existing designs
- WordPress (advanced), Astro, Shopify, Squarespace
- Hosting, DNS, deployment, and technical project management
- SEO baseline and analytics integration
Content & Communication
- Written, visual, and short-form content for web and social
- Messaging refinement, complex information made clear
- Research communication across occupational health, sustainability, healthcare, technology, and science
- Consistent visual systems across print and digital
Skills & Tools
Every tool, one workflow.
Design software, web platforms, analytics, and AI tools, working together under a single process instead of a stack of specialists.
Design & Creative
- Graphic Design
- Art Direction
- Visual Identity
- Branding
- Editorial Design
- Report Design
- Presentation Design
- Infographics
- Graphic Abstracts
- Data Visualization
- Illustration Direction
- Typography
- Layout Systems
- Design Systems
- Color Systems
- Visual Hierarchy
- UI Design
- UX Design
- Wireframing
- Prototyping
- Figma
- Illustrator
- Photoshop
- InDesign
- Adobe XD
- Canva
Web & Digital
- WordPress
- Elementor
- Shopify
- Squarespace
- WooCommerce
- HTML
- CSS
- JavaScript
- Responsive Design
- Landing Pages
- Front-end Development
- CMS Architecture
- Performance Optimization
- Accessibility
- SEO
- Technical SEO
- Google Analytics
- Google Search Console
- Hosting
- cPanel
- DNS Management
- Domains
- SSL
- MySQL
- Website Migration
- Deployment
- Website Maintenance
- VS Code
- GitHub
Content & Communication
- Content Strategy
- Copy Editing
- Information Architecture
- Digital Storytelling
- Social Media Assets
- Campaign Design
- Research Communication
- Donor Communications
- Scientific Communication
- Content Hierarchy
- Visual Storytelling
- Google Workspace
- Microsoft Office
AI & Modern Workflow
- ChatGPT
- Claude
- Codex
- Gemini
- Ollama
- Local LLMs
- Prompt Engineering
- AI-assisted Design
- AI-assisted Development
- AI-assisted Research
- Workflow Automation
- Rapid Prototyping
Creative Process
- Clarity
- Craft
- Strategy
- Systems Thinking
- Design Thinking
- Attention to Detail
- Problem Solving
- Visual Judgment
- Information Design
- User Experience
- Cross-disciplinary Thinking
- Independent Execution
- Creative Direction
- Technical Execution
- End-to-End Delivery
Industries
- Nonprofits
- Healthcare
- Occupational Health
- Research
- Climate
- Sustainability
- Real Estate
- Hospitality
- Construction
- Manufacturing
- E-commerce
- Education
- Technology
- Telecommunications
- Finance
Selected systems, not just sites
Six projects across nonprofit, e-commerce, industrial, hospitality, and media, each taken from concept through live deployment.
La Isla Network
Global research and advisory nonprofit protecting workers from heat stress.
Scope
Design and build across web, reports, and campaigns. WordPress, HubSpot, Figma.
Proof
Ongoing since 2019. Website, reports, and campaign systems supporting international research and advocacy across Latin America, South Asia, and Sub-Saharan Africa.
laislanetwork.org ↗Vinalium
One of Spain's largest online wine retailers.
Scope
Ongoing technical partner. WooCommerce architecture, hosting, API integration.
Proof
Migrated roughly 2,858 products into a native WooCommerce attribute architecture and rebuilt the site's filtering system from the ground up.
vinalium.com ↗USABAND
Stainless steel banding systems for HVAC, marine, oil & gas, and signage.
Scope
Full brand and site build. Astro, deployed on Cloudflare Pages.
Proof
71-SKU catalog across four industries, built spec-first for distributors who need grade, width, and cert data on every part.
usaband.net ↗Aluna Club
Beachfront resort investment property in Santa Marta, backed by Wyndham Hotels & Resorts.
Scope
Web and Salesforce integration, still supporting. WordPress, Salesforce.
Proof
Built Colombia's first fully automated real estate sales pipeline. Unit selection, quoting, and contract signing end to end through Salesforce. Ongoing support since launch.
alunaclub.com ↗Tucán Marketing Digital
Multinational marketing agency based in Barranquilla, serving 90+ brands across four countries.
Scope
Technical execution partner since 2018. WordPress.
Proof
Technical execution layer for an agency serving Colgate, Unilever, P&G, and Nutresa. Delivering production-ready sites independently from their briefs.
tucanmarketingdigital.com ↗Vaya Films
Bogotá-based production company with three feature films in active development for 2027.
Scope
Bilingual site design (ES/EN). WordPress, Elementor.
Proof
Site structures the full slate, feature films, short films, coproductions, and on-set services, for a team with credits including Embrace of the Serpent and Pablo Escobar: El Patrón del Mal.
vayafilms.com ↗Thoughtfully designed. Carefully crafted. Built to work.
Whether it's a website, a presentation, a report, or a complete visual system, the goal is always the same: work that looks its best, communicates clearly, and reaches the right audience.